Last Updated: May 27, 2025
Welcome to ContentLook.ai, a product created and operated by Squirrly Limited (“Squirrly,” “we,” “our,” or “us”). We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share data when you use ContentLook.ai, and your rights regarding that data.
1. Who We Are
ContentLook.ai is owned and operated by Squirrly Limited, a UK-registered company specializing in AI-driven digital marketing software.
- Company Name: Squirrly Limited
- UK Company Registration Number: 08159744
- Registered Office: 20-22 Wenlock Road, London, N1 7GU, United Kingdom
- Email: support@squirrly.co
2. Information We Collect
a) Information You Provide
When you interact with ContentLook.ai, we may collect:
- Full name
- Email address
- Company name
- Billing address (if you become a paid user)
- Payment details (processed through secure third-party services)
- Content and custom data you input into the platform (e.g. audit configurations, AI prompts)
b) Automatically Collected Data
We automatically collect certain information when you use ContentLook.ai:
- Browser and device type
- IP address
- Operating system
- Pages visited and time spent
- Referring URLs
- Actions taken within the app
- Error logs and diagnostics
c) Data from Integrated Services
If you connect third-party accounts such as:
- Google Analytics
- Google Search Console
- Social Media APIs
We may collect metrics, authorization tokens, and limited data for functionality purposes only.
3. How We Use Your Information
We use your data to:
- Create and manage your account
- Provide, maintain, and improve our services
- Analyze usage for product optimization
- Respond to customer support requests
- Deliver personalized insights and AI-generated reports
- Process payments and provide billing
- Communicate about updates, product news, and promotions (with opt-out options)
Important Note Regarding Google Workspace API Data:
- ContentLook does not use any data obtained from Google Analytics, Google Search Console, or any other Google Workspace APIs to develop, improve, or train generalized artificial intelligence (AI) or machine learning (ML) models.
- All Workspace API data is used exclusively to generate SEO and traffic insights for the authenticated user’s own website(s). This data is not reused, shared, or retained for any AI model training beyond its intended context.
4. Sharing of Information
We do not sell your personal data. However, we may share your data in the following cases:
- Service Providers: With trusted third parties (e.g., hosting, payment processors, analytics services) who help us run ContentLook.ai.
- Legal Compliance: When required by law or to protect our legal rights.
- Business Transfers: In connection with a merger, acquisition, or asset sale.
All third parties are bound by strict data protection obligations.
5. International Data Transfers
As a UK-based company, your data may be processed in the UK, EEA, or other jurisdictions such as the US. We use data protection mechanisms like Standard Contractual Clauses (SCCs) when transferring data internationally.
6. Cookies and Tracking
We use cookies and similar technologies to:
- Enable core functionality
- Improve usability
- Measure site performance and engagement
You can manage or disable cookies through your browser settings. Disabling cookies may affect functionality.
7. Data Retention
We retain your personal data:
- As long as your account is active
- As needed to fulfill the purposes outlined in this Policy
- To comply with legal and accounting obligations
You may request account deletion at any time by contacting us.
8. Your Rights
Depending on your location, you have rights under data protection laws, including:
- Access to your data
- Correction of inaccurate data
- Deletion of your data (“right to be forgotten”)
- Data portability
- Objection to processing
- Withdrawal of consent (where applicable)
To exercise these rights, email support@squirrly.co.
9. Children’s Privacy
ContentLook.ai is not intended for children under the age of 16. We do not knowingly collect data from minors. If you believe a child has provided us with personal information, please contact us so we can remove it.
10. Data Security
We implement industry-standard security measures including:
- Data encryption
- Secure hosting environments
- Two-factor authentication (optional)
- Regular audits and vulnerability scans
No system is 100% secure, but we work hard to protect your data.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be communicated via email or in-app notification. Continued use of ContentLook.ai means you accept the updated terms.
12. Contact Us
If you have any questions or concerns regarding this Privacy Policy or our data practices, please reach out to:
Email: support@squirrly.co
Phone (SMS only): +44 7425 330730
Mailing Address:
- Squirrly Limited
20-22 Wenlock Road,
London, N1 7GU,
United Kingdom
Squirrly Limited is committed to protecting your privacy and empowering you with control over your data while delivering the best experience through ContentLook.ai.